Join us as we explore various aspects of Product Management as it relates to marketing and business success.

Using best practices and real-world examples, Robin Pieracci will lead an interactive session exploring

• Why pricing is the key to profitability
• Where to manage pricing in an organization
• How to align pricing with value

Key Take aways:

• Fresh perspectives on pricing
• Confidence to deal with pricing issues
• Networking and discussion with other professionals focused on value delivery.

This is a must attend roundtable for product professionals who want to:

• Increase their confidence with pricing
• Capture all the value created and delivered

Discussion Facilitator: Robin Pieracci, Principal of Pieracci Consulting.
Robin Pieracci is an independent consultant working with companies of all sizes, from start-up to enterprise, to accelerate revenue and optimize profit from marketing and sales efforts. She helps executives and business owners create, communicate and capture value by delivering unmatched customer experiences, clear-cut messaging and value-based pricing.