20 Aug 2009
Marketing Strategies for a Selective-Win World
Be in the right market at the right time in preparation for the economic recovery
In this highly interactive workshop-styled presentation, you will gain a broader perspective of today’s economy by learning about forecasted shifts in various marketplaces and how to position your marketing initiatives to capitalize on those shifts. Presenters from financial powerhouse Wells Fargo and performance improvement company Allign will help identify both the successful and the ineffective value propositions you face when preparing marketing strategies for the economic recovery. Be prepared to catapult your business forward.
Panelists:
Hal Schornstein
CFA and CFP
Wells Fargo
5:30am to 6:45am
Networking, Food, and Cocktails
Rub elbows and wet your whistle with fellow Silicon Valley marketers and entrepreneurs. What better way to learn and build your network than shooting the breeze over a cocktail in the heart of Silicon Valley!
6:45am to 8:30am
Interactive Forum
Hal Schornstein, Wells Fargo
A CFA and CFP with over 20 years in the financial services industry, Hal leads a team of 20 investment professionals managing over $6 billion. In addition to speaking regularly at various economic and investment events, he is a resource for print, radio, television and internet media including the Los Angeles Times, KTVU (Fox), and MarketWatch.com.
Scott Hamilton, Allign
Similarly, Scott co-founded Allign after devoting over 20 years to improving workforce performance across “Fortune 500” companies. By pioneering the use of “collective intelligence” alignment programs along with cultural and operational assessment tools, he helps organizations refine their strategy around key marketing initiatives, improving customer/employee retention, productivity and accelerating business results.
There are no documents associated with this event.
Save the Date!
When: 20 Aug 2009
Where: Michaels at Shoreline, 2960 N Shoreline Blvd Mountain View, CA [Google Map]
$30 member, $45 non-member, $35 partner member, $15 student member, $25 student non-member