Event Details

07 Nov 2017

How Sports Marketing Has Redefined the Customer Experience

 

SPECIAL MEMBER OFFER!
Attend our upcoming event for FREE with special discount code -- CHECK YOUR EMAIL FOR THE SPECIAL CODE! And, bring a friend for free, too, when you use the special code in your email.

SPECIAL NONMEMBER OFFER!
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Join the Silicon Valley AMA on Tuesday, November 7th to hear from an exciting panel featuring representatives from Bay Area sports organizations and brands that excel at sports marketing on how they are redefining the customer experience via sports marketing. This dynamic Q&A will explore the key ingredients required to create the ultimate customer experience, including how to reach and grow fan communities in a sports environment and how to maximize involvement as a partner or for partners, year-round. 

In this session, you’ll hear best practices that you can apply not only within sports marketing but also within the broader marketing segments. You will learn how to:
- Leverage digital and mobile to amplify the experience and drive engagement
- Develop the right partner and sponsor mix, and the activation opportunities to help them achieve their desired results
- Create innovative onsite brand activations 
- Extend the reach and life of content
- Plan and manage logistics that scale with demand 
- Keep momentum year-round across channels
Featured Speakers: 
- Robert G. Alberino Jr., Vice President & Executive Producer, San Francisco 49ers
- Daniel Brusilovsky, Digital Initiatives Lead, Golden State Warriors
- Christi Stahl, Director of Sports Marketing, Intel Sports Group, Intel
- DJ Volko, Senior Director, Partner Services, Pac-12 Networks

Join the Silicon Valley AMA on Tuesday, November 7th to hear from an exciting panel featuring representatives from Bay Area sports organizations and brands that excel at sports marketing on how they are redefining the customer experience via sports marketing. This dynamic Q&A will explore the key ingredients required to create the ultimate customer experience, including how to reach and grow fan communities in a sports environment and how to maximize involvement as a partner or for partners, year-round. 

In this session, you’ll hear best practices that you can apply not only within sports marketing but also within the broader marketing segments. You will learn how to:

- Leverage digital and mobile to amplify the experience and drive engagement
- Develop the right partner and sponsor mix, and the activation opportunities to help them achieve their desired results
- Create innovative onsite brand activations 
- Extend the reach and life of content
- Plan and manage logistics that scale with demand 
- Keep momentum year-round across channels

Featured Speakers: 

- Robert G. Alberino Jr., Vice President & Executive Producer, San Francisco 49ers
- Daniel Brusilovsky, Digital Initiatives Lead, Golden State Warriors
- Christi Stahl, Director of Sports Marketing, Intel Sports Group, Intel
- DJ Volko, Senior Director, Partner Services, Pac-12 Networks

 

Mark Your Calendar Now!

When:
07 Nov 2017

Where:
Intel Corporation - SC9 - Auditorium, 3601 Juliette Lane Santa Clara, CA 95054 [Google Map]

 

 

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