Current Board of Directors 2012-2013
Shannon is an industry thought leader in global brand strategy and marketing. Over the past 16+ years, she has held senior leadership roles on both the agency and brand side, including management of her own agency, ArchetypeDNA. Shannon’s experience is diverse across BtoB and BtoC having worked with some of the most respected brands in the world. She specializes in 360° customer engagement, helping brands effectively reach and engage their audiences across channels and deliver measurable results across the organization.
Elizabeth "Betsy" Weiler is the Treasurer/Secretary for Silicon Valley American Marketing Association (SVAMA). Betsy is a senior associate with KPMG's State and Local Tax Practice. She earned her undergraduate degree in advertising and marketing from Marquette University Diederich College of Communication. She earned her JD from Seattle University and her Legal Masters in Taxation from the University of Washington. She is a member of the state bar of Washington. She also recently passed the California Bar examination in spring of 2013 and is awaiting being sworn in to the California Bar. Prior to her role with KPMG, Betsy worked as in-house counsel at a Seattle, Washington based commercial contractor. In her free time, Betsy enjoys sailing, skiing, and enjoying the great outdoors.
Chris Haase is the EVP of Business Development & Sponsorship for SVAMA. Chris is also the cofounder of YourVersion, a consumer startup which delivers tailored news content by your specific interests. YourVersion won the People's Choice Awards at five industry events including at the 2009 TechCrunch50 Conference.
Chris has over 14 years of high tech experience in a range of positions spanning sales, marketing, operations and customer support. He previously held positions at Intuit and Apple. While at Apple, Chris sold to enterprise and education (K-20) and exceeded his quota both years making the President's Club.
Chris has a passion for consumer products and enjoys connecting with people. When not working, his most important work is tending to his garden and chicken flock.
Sujata Ramnarayan, Ph.D., is the EVP of Marketing for the Silicon Valley American Marketing Association and the Managing Principal of SMStrat, a Digital Media Strategy Consulting firm. Sujata is a former Gartner Group Senior Analyst and a former Assistant Professor of Marketing with 15 years of experience and the author of a recently published book titled "Marketing in a World of Digital Sharing: Are you drowning in social media noise and chaos?." Sujata has significant expertise and experience in market research/market intelligence, project management, positioning technology products, and foreseeing market trends. Dr. Ramnarayan's most recent articles have been published in the AMA publications MarketingProfs.com and the Marketing Management Magazine. Sujata received a B.S. in Math from the University of Delhi; an M.B.A from Kansas State University; and a Ph.D. in Marketing from the University of Oregon. In her spare time, Sujata enjoys hiking, running, spending time with her family, and pursuing her interest in music.
Tilla Torrens has over 10 years of experience managing marketing programs, strategy and communications for Silicon Valley high tech companies from startups to large companies. At Apple, she has developed the branding, marketing strategy, and programs for the Training and Certification department. Currently a Communications Manager at Apple, she is focused on getting the right message to the right people at the right time.
Tilla grew up in France with Italian and British parents. In addition to English, she is fluent in French and Italian. She received a Bachelor's degree in Economics and Masters in Earth Systems from Stanford University. When not working or volunteering, Tilla loves traveling, growing vegetables, cooking, Zumba dance class, running, and cycling in the Bay Area hills.
Divya Manickam is the VP of Volunteers at SVAMA and Sales Enablement Manager at UBM Tech. Divya is a marketing professional with a passion in technology. With her background in technology and marketing, she strives on Sales and Marketing alignment to deliver integrated marketing programs.Her objective for SVAMA is to drive the volunteer needs in the organization and to add value to the volunteer’s career growth. Divya holds an MBA in Marketing and two engineering degrees.
Preethy Padmanabhan is the EVP of PRogramming for SVAMA. She is a passionate, driven, goal-oriented leader who loves to build new businesses and cross-functional teams across the company. Preethy is also Sr. Mgr. Product-Line and Solutions Marketing for Dell (Wyse division). Prior to Dell she worked for Cisco, Hughes, IBM. She built her career in technology for the past 13 years across Engineering, Management and Marketing.
Preethy built the San Francisco non-profit chapter of My Helping Hands and raised $450K funds to help build schools, provide healthcare to 2000+ abandoned children and adults in India and rehabilitate Tsunami victims. Preethy led Cisco's Indian Inclusion & Diversity Group (iCON), to create mentoring, professional development programs for employees and business, community outreach initiatives to promote the Cisco brand. Preethy earned a B.S in Chemical Engineering, M.S in Information Systems from Birla Institute of Technology and Science, India and an MBA from UCLA Anderson School of Management.